Hydration Innovation: Exploring the Functional and Flavorful Future of Beverages in 2025

Each fall, Innova Market Insights releases its annual Top 10 Trends for the next, coming year.…

FDA Awards Tea the ‘Healthy’ Label

Tea Council of the USA – On December 19, the FDA released the final rule on…

Beverage Innovations Defining 2025 from Liver Health to Lemonade

As consumers become increasingly mindful of their health and well-being, the food and beverage industry is…

Reflecting on 2024: How Did Beverage Consumer Trend Predictions Measure Up?

Each December, Prepared Foods editors and contributors combine our daily industry interactions, research and insights to issue…

New Beverages Prioritize Hydration for On-the-Go Consumers

On-the-Go Hydration This August saw 7-Eleven, Inc., Irving, Tex., introduce a new energy drink, 7-Select Fusion…