Shoppers Stop joins forces with Single.id to launch customer rewards app

Multi-brand, omni-channel fashion and lifestyle retailer Shoppers Stop has partnered with cross-reward-programme-identifier Single.id to solidify its relationship and launch a new app together to elevate the consumer reward experience.

“Customer centricity and elevation the shopping experience for our shoppers, is a priority for us at Shoppers Stop,” said Shoppers Stop’s customer care associate, managing director, and CEO Kavindra Mishra in a press release. “We have always strived to serve our customers in the best possible manner and delivering customer delight. With a strong loyalty program that houses 10 Million First Citizen Club members, we consistently look for opportunities to make their shopping more rewarding. This association will help us elevate the rewards system, wherein customers can now see the benefit of the program, outside the Shoppers Stop ecosystem also. This enhances customers’ real value every time they shop with us. Moreover, this will enhance the overall experience that we provide to our First Citizen Club members.”
 
The app is focused on Shoppers Stop’s over 10 million First Citizen Club members and is designed to help them to maximise their rewards. When shopping using the app, First Citizen Club members will seamlessly acquire rewards at Shoppers Stop as well as its network of partner brands including Truefitt & Hill, Himalaya, and McDonald’s among others.
 
“This partnership takes our collaboration with Shoppers Stop to the next level,” said Enigmatic Smile’s global CEO Bish Smeir. “With the integration of seamless card-linked offers in Shoppers Stop First Citizen Club rewards customers will enjoy the easiest retail savings experience in India. Shoppers Stop has always been synonymous with quality and a superior shopping experience. Their new app, secured by Single.id, will enable millions of loyal Shoppers Stop customers to transform the way they save money every day.”
 
Shoppers Stop counts 114 department stores across India and retails over 500 fashion and lifestyle brands. The business was established in 1991.