Globally, there are over 105,000 branded residence units spread across 750 projects, with India holding a 3per cent market share. By 2027, the number of these projects is expected to surge by nearly 60per cent to approximately 1,200.
International hotel brands such as Marriott, Accor and Wyndham, along with domestic giants like IHCL and Oberoi, are actively developing these projects across the country. Globally, hotel brands dominate the market with an 80per cent share, while in India, they hold 63per cent.
“NOESIS has always been at the forefront of market research, particularly regarding hotels. With this report, we aim to help our partners find the best and most profitable solutions for developing branded residences,” said Nandivardhan Jain, Founder & CEO – Noesis Capital Advisors.
ITC Hotels, as per the Annual Report, displays exceptional growth and diversity in the hospitality sector with a strong focus on unique guest experiences. The brand’s strategic expansion and financial success underscore its position as a leading player in the industry, attracting property owners and guests alike. The Welcomhotel brand has expanded to 25 hotels with over 2,700 keys, supported by a strong pipeline of management contracts.
With the rapid growth of India’s affluent population, the country is poised for significant expansion in the luxury real estate sector. India’s wealthy are set to enhance their portfolios with high-end properties. While the global price premium for branded residences is substantial, India currently experiences a premium of around 21-40per cent, with potential for growth.Tier 1 cities like Delhi and Mumbai are hotspots, housing 30,700 and 58,400 millionaires respectively. Emerging Tier 2 cities, with their lower price barriers are also gaining traction. The report provides invaluable insights for developers and owners on partnerships, market strategies and upcoming luxury locations in India.
“The Indian economy is booming. It has never been a better time to invest in India than it is now,” said Vijay Bhandari, COO – Noesis Capital Advisors. “Globally, brands want to expand their footprint in the Indian subcontinent. With just 3per cent of the global market share of branded residence units, India is the perfect location to expand. We hope that our partners see the report’s value and can use it to their best advantage.”
