Panera Bread has introduced its new ‘Little Big Treats’ Menu, a concept that aligns with the growing ‘little treat culture’ popularized on social media platforms like TikTok. The menu features an array of both savory and sweet breakfast items, designed to offer customers a small indulgence to enhance their daily routine. Among the highlights are the ‘CinnaTops,’ a creative twist on the traditional cinnamon roll, which customers can personalize with a selection of toppings such as the Candy Cookie, Choco Chipper Cookie, or Fudgy Brownie. These treats start at a price point of $4.79, positioning them as an affordable luxury.
In addition to the CinnaTops, the ‘Little Big Treats’ Menu includes hearty breakfast sandwiches like the ‘Bacon Double Take’ and the ‘Steak and Wake.’ The former boasts double the bacon of Panera’s standard breakfast sandwich, coupled with two types of cheese for added flavor. The ‘Steak and Wake’ is a limited-time offering that features marinated, thin-sliced steak on Panera’s Ciabatta bread. For those seeking a balance of sweet and savory, the ‘CinnaScramble’ and ‘Sausage CinnaScramble’ combine scrambled eggs and cheese with a warm cinnamon roll base, topped with salt and pepper for a unique breakfast experience.
Image Credit: Panera