The burger starts off with two Southern fried chicken tenders that are topped with peri peri sauce and served on a sesame seed bun. The burger is crafted with taste, quality and convenience in mind to provide consumers with a fakeaway dining experience that draws inspiration from traditional restaurant meals. Priced at £1.80, the chicken burger is ready to eat in minutes, but will only be available for a short time.
Head of Marketing, Consumer Brands at Kepak Elaine Rothballer spoke on the Rustlers Peri Peri Chicken Burger saying, “The launch of the Limited Edition Peri Peri Chicken Burger reaffirms our commitment to providing great-tasting at-home alternatives for restaurant offerings during a time when shoppers have less disposable income to treat themselves. We know that 93% of fakeaway and lunch occasions are at home, so we need to tap into this more to drive our growth*2. We’re confident our new tasty Limited Edition Peri Peri Chicken Burger will be enjoyed by shoppers looking to enhance their mealtimes without paying restaurant prices.”