Innovation Ventures, LLC, announced an update to its popular 5-hour ENERGY® product line. The refresh features a bold redesign of their 16oz beverage, enhancements to classic fan favorite flavors and an introduction of two new flavors to the lineup.
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The highlight of the lineup is the vibrant redesign of the 5-hour ENERGY® 16oz beverage. The canned beverage not only sports a colorful and fun design with an enhanced logo, but also displays important key attributes on the front, making it easier for consumers to make informed choices about their energy drinks and know they’re getting the benefits they want from their beverage, without any sugar or calories.
In addition to the visual makeover, Innovation Ventures, LLC has enhanced the flavors of several fan favorites in the drink lineup. With carefully crafted flavor improvements and higher levels of carbonation, these beverages provide a more enjoyable experience while delivering the same functionality consumers rely on with an unchanged 230mg of caffeine and proprietary blend of vitamins and taurine.
The lineup expands with two exciting new flavors: Rainbow Sherbet, a unique combination of orange and lemon-lime flavors, and Raspberry Razz, bursting with the irresistible taste of summer-ripe raspberries. These exciting additions cater to a wider range of taste preferences, ensuring there’s a perfect 5-hour ENERGY® for everyone.
The newly designed cans and flavors will be available for consumers this summer.